Mailchimp Alternative With Added Benefits - Smart Messenger

Looking for Alternatives to Mailchimp? Try UK email marketing tool, Smart Messenger, get great functionality, a dedicated account manager & unlimited customer support, all at a competitive price.

When you begin using email marketing to reach your target customers, you need to find the platform that’s right for you. There are plenty of big-name choices out there – and for many people, Mailchimp is the most instantly recognisable brand. This US-based business has spent serious money on their marketing and their platform is a good one. So, why should you take the time to learn about an alternative to Mailchimp? Here are three critical areas where Smart Messenger has the edge.

1. Get your very own dedicated Account Manager

When you sign up to use an email marketing service, you’ll discover a platform with plenty of functionality. Choose Mailchimp and you’ll be expected to navigate this new terrain and learn about how to use it to your best advantage by yourself. A company as huge as Mailchimp can’t get personal with its customers, it would demand too much of a time and money investment. That’s where Smart Messenger's email marketing tool is a great Mailchimp alternative. 

It doesn’t matter whether you sign up to a Lite, Standard or Pro package with us, you’ll get a dedicated Account Manager, for customer support, as a constant contact point, to help you. From day one, this Email Marketing expert will help you get to grips with the user friendly platform and offer advice along the way. There is no limit to how much help they’ll give you, so you can rely on them to be there whenever you need guidance.

Why not have a peek at some of the team so you can see who they are a read a little about them too? Our LinkedIn profiles are our bios too, do feel free to take a look and connect with us.

Meet The Smart Messenger Team

2. A bespoke service for your business 

Our Smart Messenger experts make it their business to know your business. Having worked with customers in many different industries and with diverse email marketing goals, our team have plenty of experience you can draw on. They’ll take the time to get to know your business, what you are trying to achieve and will help you to succeed. 

Whereas, when you use Mailchimp, you are just one of a vast number of people using their platform. The help they offer is generic and you’ll never get the personal touch. Smart Messenger provides great functionality and has the added benefit of bespoke advice, which makes it an excellent alternative to Mailchimp.

To get started you may wish to use our Bespoke Template service. Bespoke Templates are created by our in-house designer and will complement your brand perfectly. They only cost £149 too!

3. Access UK-based phone support 

When you are trying to craft the perfect email marketing campaign, struggling to find the function you need or in need of a quick fix, it’s much easier to pick up the phone. Trying to explain it in a chat box or via email can be a long, arduous process, especially when there’s most likely a simple fix. If you can’t find the answer to your problem in Mailchimp’s help section, you can’t ring for help. Instead, you will be left trawling their help centre, trying to find the answers. 

You never need to do that when you are using Smart Messenger. Our team are UK-based and offer phone support during working hours. So, when that annoying niggle happens, you can get it sorted straight away. In fact, if you happen to be local or in Norwich, you can even pop into our offices if you want a quick chat over a cuppa and we’ll be happy to help. It’s all part of the Smart Messenger Email Marketing service we offer, and we are always there to make life easier for you. 

You won’t miss out by picking Smart Messenger over Mailchimp 

Now you know the top three reasons that Smart Messenger is an excellent alternative to Mailchimp, we want to reassure you that we’re also very similar. 

Smart Messenger’s price list is comparable to Mailchimp, and we have three plans for you to choose from. Our most affordable Lite platform for businesses starts at just £10 per month (plus VAT). This plan is an excellent place for businesses to start up their email marketing efforts and explore the benefits of reaching customers this way without breaking the budget, not only can you store unlimited contacts in your account without penalty, there are lots of other features you will love too. 

If you want more advanced features and functionality, including automation features, advanced segmentation, split testing, integrated Google Analytics, more custom fields, drag, landing page builder, and drag-and-drop form builder, our Pro plan is just £30 per month (plus VAT). Like Mailchimp, the plan tiers offer you more features with every grade up, so you can decide what works best for you and just pay for extra email credits as and when you need them, so you will not see the words, as you do on mailchimp, not enough credits. There are no long-term commitments when it comes to sending credits, you only pay for what you send.

Our Lite, Standard and Pro plans are all competitively priced, and when you add in the personalised service and advice we offer, they are a great Mailchimp alternative.  Remember, you’ll never get a real-life human being on the phone to help you navigate the Mailchimp platform, but Team Smart Messenger is ready to talk when you need them.

Like Mailchimp, we also offer real-time, comprehensive reporting with every package, so you can discover what’s working well and what you should change. By tracking engagement, you can learn what your customers are responding to and drive sales. You can also make your email campaigns personal by customising data fields on all three of our plans. 

With our Standard and Pro plans, you can use automation to create sales funnels and streamline your messaging, plus you can use Google Analytics to give you even more data to interrogate as you plan future campaigns.

Managed Campaigns

If you aren't confident or simply do not have time, aren't sure that email marketing will work for you or do not feel confident on your own, try our managed service. All you need to do is send us your content and contact list and we will do everything for you. After sending you will receive a full interaction report. Campaigns are just £149 each and you can choose move to our DIY service whenever you feel comfortable. 

Our friendly team are on hand to advise you about campaign content and structure with you too. We see all kinds of email campaigns and how successful they are too. Just pick up the phone and have a chat with us about your business and what you are looking to achieve and we will help you.

Find out more
If you’d like a demo from the Smart Messenger team and guidance on how to make email marketing work for you, please get in touch on 01603 858 250 or email us on


Talk to Us

How to use Mailchimp?

MailChimp is an email marketing tool, used by businesses across the world to communicate with their customers via email. What most people don’t realise is that there are some great alternatives available with the same or even better functionality, service and a personal level of customer support. 

Email marketing doesn’t mean you have to use Mailchimp! 

Benefits of Mailchimp?

Mailchimp Benefits:

  • There's a DIY Free Forever option for when you get started
  • Automate processes to guide customers through the journey and connect platforms.
  • 24/7 customer support in the form of chatbots and forums
  • Generic email templates

Smart Messenger Benefits:

  • Three plans to choose from, starting at just £10 per month
  • DIY and managed email marketing options
  • UK Based, which means we’re bound by GDPR 
  • Bespoke customer support from a dedicated Account Manager who provides bespoke advice as they know you and your business.
  • Smart automation features that allow you to automate email marketing campaigns and onboarding processes, creating a smooth customer journey.
  • Specialist, bespoke email templates created specifically for you by our in-house designers.
  • In-house GDPR experts who you can speak to for advice.  

Alternatives to Mailchimp?

Smart Messenger! Our email marketing tool works in an intuitive and user-friendly way. Our plans range from £10 to £30 a month and include unlimited contacts, custom data fields, real-time reports, a dedicated Account Manager, unlimited support, automation, workflows, google analytics integration, drag & drop form builder and landing page builder.

Smart Messenger is great for both small and larger senders alike. You can keep it simple and use your account manager to get the most from your campaigns. Or you can create advanced segmentation, detailed automated user journey, carry out split testing to improve targeting and more! 

Is Mailchimp easy to learn?

Despite being the largest email marketing tool available, Mailchimp can be tricky to master. You have to teach yourself with support only available in the form of chatbots and forums, this results in a significant upfront time investment that’s reset every time they update the platform. With Smart Messenger, your Account Manager provides full training and support so you can be up and running in no time. We’re also on hand to provide customer support whenever needed - just a phone call or an email away! 

How is Mailchimp's customer support?

Speaking of customer support, Mailchimp mainly provides answers via email which can take time and is not personalised. At Smart Messenger your Account Manager is just a phone call away to talk you through any issues you might be facing, if you prefer email we get back quickly to you with a personalised answer. 

Is Mailchimp free?

It is, but not all good things are free! While Mailchimp does offer a free forever plan it has limited functionality and support and means they include a signature at the bottom of every email sent. It is also limited in the amount of emails you can send, so you may find that mailchimp does not offer enough credits for you to stay on the free plan. Although Smart Messenger doesn’t offer a free plan, our prices start at an affordable £10 a month and offer significantly more functionality than Mailchimp’s paid plans. The main two being a dedicated Account Manager and unlimited contacts!  You will never have to see the words 'mailchimp not enough credits' again. 

Is Mailchimp a good choice?

Overall there are a number of reasons why choosing Mailchimp has its drawbacks - the support you get even on a paid plan is via email and chatbots only and you could be passed from pillar to post to have an enquiry answered. With Smart Messenger, your Account Manager gets to know you on a personal level and is available on the phone or via email to support you with any issues, so you only have one point of contact. 

Another issue is privacy. Mailchimp is based in the US which means your data and, by extension, that of your customers is held there. Privacy Shield was recently ruled as invalid by the EU Court of Justice which created a need for a new way to protect EU and UK citizens’ data that’s held in the US. Smart Messanger are a UK based company which means we’re bound by UK and EU privacy laws. Our in-house data practitioners ensure we’re always staying compliant, helping you stay compliant too! We’re always happy to answer any GDPR or privacy-related questions you may have.

Choose Smart Messenger

There’s no extra charge for our help - ever!

The Smart Messenger platform is designed to be user-friendly and easy to navigate. However, if you ever get stuck, you can rely on our ‘Just Call Us’ support or drop us an email. There’s no slogging through help forums or negotiating with chatbots here. Pick up the phone or email us and you’ll get through to a friendly expert who is happy to help straight away.

When you sign up, you’ll get a dedicated account manager to look after you. They’ll get to know you and your business so they can provide bespoke advice and help you achieve your goals. By giving you first-class support and personalised guidance, we hope to win your long-term business.

Meet our Team

Customer satisfaction is our priority

Our knowledgeable team is dedicated to providing the best service possible, and we’re ready to help you take your email marketing to the next level. By providing both DIY and managed services, we give customers the choice to work in a way that suits them best. No matter what path you take, you can rely on our friendly team to be at the end of the phone whenever you need us.

Effortlessly Create Compelling Campaigns

Smart Messenger's email creation tool is drag-and-drop, which makes creating templates a breeze. We can get started straight away, we are confident that you will be able to find your way around, however your dedicated Account Manager will also organise an initial training session to ensure you know where everything is and how to use Smart Messenger to its full potential. They will also be on hand to help you at anytime with queries, questions and general advice.

Email Price List

Ready to get started?

The Smart Messenger Email Marketing Team Await

As you may know by now, we are a really friendly team and we love talking to businesses and helping them to reach their goals. Getting started with Smart Messenger is easy, just drop us a line and we will be there, ready to assist you. 

See What's On Offer - Take A Tour

If you would like a demo first, just ask! We would love to show you around and give you some helpful tips to get you started. We look forward to hearing from you,

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Ready to kickstart your marketing or inspired to explore what else you could achieve?

Our expert team are ready to help you achieve your goals – and get great results. Ask a question, book a demo or get an expert perspective today.

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