News & Articles Home News & Articles Latest Updates and Insights Stay up to date with the latest from Smart Messenger. Our news and articles cover upcoming events, industry updates and practical email marketing tips to help you get more from your campaigns. Discover the Mailchimp alternative with added benefits Looking for a Mailchimp alternative? Try UK email marketing tool, Smart Messenger, for powerful features, a dedicated Account Manager and unlimited customer support, all at a competitive price. Anglia Business Exhibition Join us at Anglia Business Exhibition 2026 for expert email marketing tips and practical advice to help your business get the most from its campaigns. How to Improve Email Open Rates You can create the best email in the world but if your contacts don’t open it, your hard work is wasted. The key is to make your emails appealing from the moment they land in the inbox. Milton Keynes Your Business Expo Looking to improve your email marketing and grow your business? See us in Milton Keynes to get expert advice and explore how our powerful email marketing platform can help you engage your audience... 5 Tips for Successful Email Subject Lines Your subject line is the single most important element of your marketing emails, so it's well worth taking the time to craft an effective one for every campaign. Twelve Ways to Increase your email click-through rates What is an email click through rate and how can you increase it? Read on, and this blog will give you the answers you need to help you maximise the effectiveness of your email campaigns for marketi... Norfolk B2B Exhibition The Norfolk B2B 2026 Exhibition returns to the Norfolk Showground this October and we’re pleased to be part of the region’s largest business event once again. Exploring Campaign Monitor Alternatives? Looking for a Campaign Monitor alternative? Explore a platform that makes email marketing simple, affordable and is fully supported. How to Build an Email List Looking for ways to build an email list? Explore simple and effective strategies to grow your list and boost your marketing success with our top tips. What Is Email Automation? Understand the value of email automation, the types of triggers and messages you can use and practical tips to save time while keeping your audience engaged. Email Marketing Review Checklist A regular review helps to keep campaigns performing well. Use this simple checklist to assess your current strategy and spot ways to fine-tune it for the months ahead. Essex Care Association Conference Our team is heading to Colchester again in March for the next Essex Care Association Conference. Visit us for expert advice on all your email marketing needs. Exceptional Customer Support: Going the Extra Mile Exceptional UK-based customer support and personalised service set Smart Messenger apart in the world of email marketing. From tailored advice to training, we're committed to helping our clients su... Zapier Email Integration Save time and simplify your communications with Zapier email integration. Automatically sync contacts from your website, CRM and other apps into Smart Messenger to keep your email lists updated, tr... Brevo Alternatives For UK Firms Smart Messenger offers a compelling Brevo alternative, especially for UK organisations seeking clear pricing, user-friendly tools and personalised support. Mid Suffolk Business Exhibition Discover expert email marketing advice and much more at MSBE 2026 on 25 March! Visit our stand to learn how Smart Messenger can help you engage customers and grow your business. Plan Ahead This Summer Plan ahead now to make the most of your email marketing this summer and beyond. Preparing your campaigns early helps you stay visible and ease the pressure when things get busy later in the year Tips to Avoid Spam Filters Follow our tips on adding links to your emails without triggering spam filters. Discover how to improve deliverability, avoid phishing warnings and ensure your messages look professional. BNX Ely Business Expo If you're local to Ely and looking for friendly, expert email marketing guidance, come and chat to us at BNX Ely Business Expo this October. Stop Gmail Email Clipping Gmail sometimes trims emails, hiding key content. Learn how to stop clipping and ensure your full messages reach your audience. Food & Drink Email Marketing Masterclass Join Smart Messenger and Tastebuds for an exclusive email marketing masterclass designed for food and drink businesses based in Norfolk and Suffolk. Northamptonshire Your Business Expo We'll be exhibiting at the Northamptonshire Your Business Expo on 6 February 2025. Simple Steps for a Great Start to 2025 Make the most of December to catch up on planning and get ready for a strong start to 2025. Get Your Winter Emails Ready Start preparing your winter email campaigns now with these five quick tips to plan ahead, clean up your lists, prepare content and send emails that stand out this season. Black Friday Email Marketing Campaigns It’s not too late to plan your Black Friday email campaign. We can help you create an engaging email that gets your special offers in front of customers. Tips For Seasonal Email Campaigns Stand out from the crowd with our practical suggestions for effective festive email campaigns, covering everything from Black Friday to New Year promotions. Email Marketing Planning Tips For The Coming Year Our helpful guide takes you through the key planning steps towards campaign success in the coming year. Free Email Marketing Review Book your free consultation for expert insights, advice and practical steps to help you unlock your email marketing potential and get ahead for the coming year. Essential Tips for Effective E-newsletters E-newsletters are a powerful way to engage your audience and boost website traffic. Discover our top five tips for success and five pitfalls to avoid. Bedford Your Business Expo Based in the Bedford region? This bustling Expo brings together local businesses for networking, learning and new opportunities. How Landing Pages & Forms Drive Business Discover how our Forms and Landing Page Builder can help your business grow, with easy-to-use tools and seamless email marketing integration. New Template Revision Feature Smart Messenger's handy new template revision feature makes it easy to revert to earlier versions of your email template, even after you've saved changes. CambsB2B North Exhibition Join us at CambsB2B North and discover Smart Messenger Email Marketing, the UK Mailchimp alternative with free training and unlimited phone support. What is A/B Testing? Looking for new ways to achieve even better email marketing results? Discover how to use A/B testing to refine your approach and improve campaign performance. Seeking Moosend Alternatives With Superior Support? If you're looking for Moosend alternatives that deliver superior support and exceptional value, try Smart Messenger! Email Marketing Business Starter Package Prepare for campaign success with our Business Starter Package, an affordable email marketing solution specially tailored for small businesses. New Email Authentication Requirements From Google And Yahoo From February 2024, Google and Yahoo will require stricter email authentication measures to improve email security and reduce phishing and spam. Make Customers Smile With Email Marketing Email marketing can be a fantastic tool to make customers smile. Check out our campaign ideas for spreading happiness and positivity all year round! What makes a good call to action in an email campaign? Discover how to drive email engagement and conversions with effective CTAs. Learn what is a call to action and how to use them effectively for great results. Boost Your Email Marketing With Emojis Discover the power of emojis in email marketing. They can help you increase open rates, engagement, and add personality to your campaigns. Why Text Versions and Multipart HTML Emails Matter Discover the power of multipart HTML email campaigns and the importance of including a text-only version of your email to improve deliverability, accessibility and engagement. Smart Messenger - Your Best Alternative to Constant Contact Stop looking for Constant Contact alternatives and discover Smart Messenger - a powerful UK email marketing platform! For many, it's the best alternative to Constant Contact, with account manager s... Why UK Companies Need Smart Messenger If you're a UK business looking to improve your email marketing, using Smart Messenger could be a smart move. Use Social Sharing To Amplify Your Email Marketing Discover how to use social sharing buttons in your email campaigns to expand your brand's reach and attract new customers. Email Preheader Best Practice Tips Find out how the effective use of your Email Preheader can help you improve your email campaign open rates, get closer to customers and drive business. 5 Reasons to Choose a Local Email Marketing Provider With so many email marketing providers offering different features, support and pricing, how do you know which one to choose?