Save time and simplify your communications with Zapier email integration. Automatically sync contacts from your website, CRM and other apps into Smart Messenger to keep your email lists updated, trigger personalised messages and reduce manual tasks.

What is Zapier?

Zapier is an automation platform that connects your favourite apps and services. It works by setting up ‘Zaps’, which are simple workflows that automate data transfer between systems.

At Smart Messenger, our Zapier integration connects you to thousands of apps without coding, automating tasks like syncing contacts, triggering personalised emails and updating CRM systems - all to save time and reduce admin.

Here’s how it works:

  • A Trigger starts the process (eg, someone fills in a form on your website).
  • An Action follows (eg, that person is added to your Smart Messenger mailing list).
  • The process runs automatically, helping you stay organised without extra admin.

With over 6,000 apps available including Google Sheets, WordPress, WooCommerce, HubSpot, Calendly, Eventbrite and more, there are many ways to automate routine tasks and improve efficiency.

What Can You Do with Zapier Email Workflows?

Smart Messenger’s Zapier connection lets you automate key marketing processes to suit your business:

  • Add new contacts from Gravity Forms, JotForm or Typeform directly into your Smart Messenger lists
  • Trigger welcome emails automatically when a customer makes a purchase
  • Sync CRM and email integration to keep your mailing lists up to date
  • Get alerts in Slack or Teams when campaigns are sent or reach milestones
  • Pull in leads from Facebook Lead Ads, webinar tools or your website and follow up automatically

You can customise your Zapier integrations to fit the systems and processes you already use.

Why Use Zapier Email Integration?

If you're using Smart Messenger already, you’ll know it’s simple to build and send email campaigns. Adding Zapier email integration takes things further:

  • Save time by reducing manual updates
  • Keep email lists accurate and up to date
  • Automate emails triggered by real-world activity
  • Connect data across your CRM and email marketing tools

This helps ensure your marketing stays timely, relevant and efficient, with fewer manual tasks.

How Businesses Use Zapier Integrations

Automation suits many industries and business types. Here are real examples from Smart Messenger customers:

  • Recruitment Agency: Adds job applicants to mailing lists and sends tailored updates
  • Holiday Company: Imports bookings from Guesty and sends pre-arrival emails automatically
  • Photographer: Syncs bookings from SuperSaaS and sends client reminders
  • Online Retailer: Uses Shopify data to send discount emails and follow-ups
  • Training Provider: Adds Zoom registrants to email sequences and shares post-session content
  • Accountancy Firm: Captures website enquiries and sends personalised follow-ups instantly

"Smart Messenger provided a solution where others couldn’t. Their support is superb and they’re always willing to assist whenever we need help."
Paul Felton, Takethatphoto

SuperSaaS Zapier Case Study

Getting Started with Zapier

Our Zapier integration is available on request. Contact the team to receive your personal invitation and connect your Smart Messenger account. From there, you can start building Zaps that automate key processes in your email marketing.

Need support setting up your Zapier email workflows or CRM and email integration? We’re happy to help.

Request Zapier Access

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