Email Marketing Blog

5 Top tips for text messaging

Text marketing is an effective way to reach a captive audience with targeted messages. Boasting much higher open and engagement rates than any other form of marketing, they’re a great way to communicate with customers on a personal level without intruding on their time.

How to use text messaging for appointment reminders

Increasingly, businesses that have historically never had to worry about appointments are finding themselves trying to reduce no-shows. Did you know you can also use text marketing for appointment reminders?

How does Text Marketing work?

Text marketing can be an effective way to reach your audience with promotions or need-to-know information about your business. If you’re not sure whether it’s the medium for you, take a look at our run down.

Key Factors Influencing Marketing

The Four P’s - Product, Price, Place, and Promotion are key to success; you should consider each carefully and write down your plan. We have given you an overview of each P below to help you put together a killer marketing strategy.

Make Your Email Campaign Links Smart and Get That Click!

Email recipients are lazy. There we said it! Let’s be honest, when it comes to emails, we want to quickly find the ones that are important, get rid of the ones that aren’t, and get on with our day.

5 Top Tips to Increase Email Open Rates

It’s not enough to just send email marketing, you need people to actually open the email and read about the thing you’re promoting.

5 Reasons to Choose a Local Email Marketing Provider

Everyone knows email marketing is an important part of your business strategy but with so many different providers all offering slightly different things it can be hard to find the right one.

Privacy Shield Ruled Invalid by the Court of Justice of the European Union

Are you transferring data outside of the EEA to the United States or elsewhere? This new ruling means that you will need to make some changes.

Email Marketing Tips: How to get more sign-ups to your email list

Email marketing works best when you have a dedicated list of recipients who gain value from the content you share.

How to retain customers you won during lockdown

Local businesses got the chance to shine during the coronavirus lockdown by continuing to serve their communities while supply chains for major players ground to a halt.

How do I add a video in my email campaign?

There is no question that video is now an important marketing tool and will be for the foreseeable future. But how do you add a video to your email marketing campaigns?

How to use email marketing to get back to business after COVID-19

The coronavirus has impacted businesses everywhere, but as the UK starts to re-emerge from lockdown, it’s time to look to the future.

I haven't got the time for email marketing!

If you feel that you haven’t got time to create and send your own email marketing campaigns Let us take the strain do it for you!

How much does email marketing cost?

Email marketing helps you get in front of your target audience better than any other form of marketing. But how much does email marketing actually cost?

Free Webinar - Email Marketing Quick Wins

This furlough friendly webinar is packed with email marketing tips to help you improve your campaigns.

ISSBA Business Summit 2020 – Now Online!

We don’t know about you, but we are really missing the business events at the moment. ISSBA have decided to proceed with the Anglia Business Event but have turned it into an online summit!

Free Email Marketing Tips

We have put together a few FREE email marketing tips to help you get through this difficult time.

Help! What content should I create for my email marketing campaigns?

As email marketing experts, we’re the perfect people to give you three top tips on how to come up with the content of your campaigns.